What We Actually Track
Real metrics that impact your bottom line - not just surface-level social media numbers and vanity stats
Pricing Intelligence
We monitor competitor pricing across multiple channels and track promotional patterns. You'll know when they're testing new price points and how customers are responding.
Market Positioning
How your competitors position themselves changes constantly. We track messaging shifts, target audience pivots, and brand positioning updates that signal strategic moves.
Customer Acquisition
Where are they finding new customers? We analyze their marketing spend, partnership strategies, and customer acquisition channels to reveal growth opportunities you might miss.

Beyond Surface-Level Research
Most businesses look at competitors and see what everyone else sees. We dig into the data that reveals why successful companies make certain moves and what signals indicate upcoming changes.
- Supply chain and vendor relationship mapping
- Customer retention and churn pattern analysis
- Technology stack and operational efficiency review
- Geographic expansion and market entry strategies
How We Build Your Competitive Edge
Deep Industry Mapping
We start by identifying not just direct competitors, but adjacent players who might be planning to enter your space. This includes analyzing patent filings, hiring patterns, and strategic partnerships that signal future competition.
Financial Performance Analysis
Public and private company data gets combined with market intelligence to understand revenue sources, cost structures, and profitability patterns. We look at what's working financially and what isn't.
Strategic Gap Identification
The real value comes from finding gaps in competitor offerings and market positioning. We identify underserved segments, pricing opportunities, and service areas where you can establish competitive advantage.
Actionable Recommendations
You get specific recommendations with implementation timelines and resource requirements. No generic advice - just practical steps you can take based on current market conditions and your business capabilities.

Caelum Bridgestone
Senior Financial Analyst
Caelum has spent twelve years analyzing competitive landscapes for mid-market companies across Australia. Before joining clivanoariva, he worked with three different management consulting firms where he specialized in market entry strategies and competitive intelligence. His approach combines traditional financial analysis with modern data collection techniques.
Ready to Understand Your Competition?
Schedule a consultation to discuss your specific competitive challenges. We'll review your current market position and outline how detailed competitive analysis can support your business goals.